Chips Ahoy! cookies
Two series of commercials for Nabisco's Chips Ahoy! chocolate chip cookies.
Circa 1973
These commercials involved a cheesy superhero figure named "Cookie Man" Can't remember exactly what he looked like, but I know he wore some form of blue tights. I think there was a logo of sorts on his chest. The commercial began with a "secret identity" character.
A narrator did a pun-filled voiceover as some crazy villain was trying to steal the man's Chips Ahoy! cookies. In one spot it was a giant telephone. The man ran into a phone booth, but the phone was out of order and it tried to eat the man's cookies. "..it's another big phony." Something then happened to transform him, "...and it's Cookie Man". Punching the giant telephone's dial, literally, "He's got their number. What an operator. Long distance!!"
The ad always ended "...with an average of 16 chocolate chips. From Nabisco."
Circa 1976
These commercials were animated, and had a "chocolate mountain" that looked remarkably similar to a giant chocolate chip. A narrator sung:
"In a secret land, very far away
lies a chocolate mountain, where work is play
And on that mountain is a Chips Ahoy! mine
Where folks are chipping chocolate chips all the time."
Shows a bunch of kids with machinery distributing chips into huge cookies, one at a time.
"...chocolate chips galore,
till there's hardly any room for one chip more
And if you'd like a taste of chocolate mountain, boy
munchy crunchy chocolate chip-filled Chips Ahoy!"
Circa 1973
These commercials involved a cheesy superhero figure named "Cookie Man" Can't remember exactly what he looked like, but I know he wore some form of blue tights. I think there was a logo of sorts on his chest. The commercial began with a "secret identity" character.
A narrator did a pun-filled voiceover as some crazy villain was trying to steal the man's Chips Ahoy! cookies. In one spot it was a giant telephone. The man ran into a phone booth, but the phone was out of order and it tried to eat the man's cookies. "..it's another big phony." Something then happened to transform him, "...and it's Cookie Man". Punching the giant telephone's dial, literally, "He's got their number. What an operator. Long distance!!"
The ad always ended "...with an average of 16 chocolate chips. From Nabisco."
Circa 1976
These commercials were animated, and had a "chocolate mountain" that looked remarkably similar to a giant chocolate chip. A narrator sung:
"In a secret land, very far away
lies a chocolate mountain, where work is play
And on that mountain is a Chips Ahoy! mine
Where folks are chipping chocolate chips all the time."
Shows a bunch of kids with machinery distributing chips into huge cookies, one at a time.
"...chocolate chips galore,
till there's hardly any room for one chip more
And if you'd like a taste of chocolate mountain, boy
munchy crunchy chocolate chip-filled Chips Ahoy!"
posted by Mike at
8:30 PM
6 Comments:
I remember Cookie Man, and in particular his book-themed commercial about the Big Book, Last Word in Monsters. Pretty dumb, but silly, and why is it still in my head after 40 years?
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